Wednesday, 18 July 2012


My best fashion brand names have 5 things. Of these, today, I will inform about Topman.

Topman is for guy one of the Top-shop.

Tuesday, 12 June 2012

How do you think about fashion?

Fashion is very interesting! It is diffrent following as period and people. Every changing time , blue jeans was popular, after hip-hop jeans, skinney pants, graphic t-shirt was popular too.  Although someone is called a fashionistar from people, but we can't absolutely decide it. In my opinion, anybody can be the fashionistar.
What can you do with your blog in the future?

In the future, I can contact with fashion intrested people from blog, and we give and take about it information. Also, as post on blog, many people come in my blog, and they will see my script. I feel a happiness form it. Actually, I'd like to comunicate with many designers and editors in my blog.

Monday, 11 June 2012

Finding examples of the above headlines

1. Direct : "Lawn Mowers on Sale"  

2. News : "Remote-Control Lawn Mower to Debut in April"

3. How-to : "How to Select the Best Lawn Mower for Your Yard"

4. Question : "Is Your Lawn Mower the Right One for the Job?"

5. Command : "Go to Lawn Mowers R Us for the Best Deals!"

6. Testimonial : "I Got a Great Deal on a New Lawn Mower"

6 questions about the Spanish bailout deal

Reality check the self-driving car

Teen girls charged in human trafficking probe

World ready for 'Gone with the Wind' sequel

Plenty of fish in the sea 

What will come of the Russian election protests?

Bad headline : 'Qatar TV Channel aquires new hardware'
Good headline : 'Al Jazeera International chooses Apple Technology'

Bad headline: 'Send large files to your friends'
Good headline: 'The easiest way to send Super Large Files'

Bad headline: 'Zune not much better than the iPod'
Good headline: 'Is the Zune any better than the iPod?'

Bad headline: 'Scientists conduct cell transplant experiments'
Good headline: 'Scientists grow human ear on back of a mouse'

Your _Headline_____is the first, and perhaps only, __Impression____you make on a prospective reader. Without a headline or post title that turns a _____browser__into a__reader_____, the rest of your words may as well not even exist.





But a headline can do more than simply _grab__ attention. A great headline can also __communicate____a full message to its intended audience, and it absolutely must ___lure__the reader into your body text.

lure : to attract, to entice


At its essence, a compelling headline must promise some kind of benefit or reward for the reader, in trade for the valuable time it takes to read more.

In The Copywriter’s Handbook, copywriter Bob Bly sets forth eight time-tested headline categories that compel action and rake in sales:

  • _____Direct Headlines______go straight to the heart of the matter, without any attempt at cleverness. Bly gives the example of Pure Silk Blouses – 30 Percent Off as a headline that states the selling proposition directly. A direct blog post title might read Free SEO E-book.

  • An ________Indirect Headline______takes a more subtle approach. It uses curiosity to raise a question in the reader’s mind, which the body copy answers. Often a double meaning is utilized, which is useful online. An article might have the headline Fresh Bait Works Best and yet have nothing to do with fishing, because it’s actually about writing timely content that acts as link bait.

  • A ___News Headline_______is pretty self-explanatory, as long as the news itself is actually, well… news. A product announcement, an improved version, or even a content scoop can be the basis of a compelling news headline. Think Introducing Flickr 2.0 or My Exclusive Interview With Steve Jobs.
compelling = interesting

  • The ______How to Headline______is everywhere, online and off, for one reason only – it works like a charm. Bly says that “Many advertising writers claim if you begin with the words how to, you can’t write a bad headline.” An example would be, umm… oh yes… the title of this post.

  • A _Question Headline_______must do more than simply ask a question, it must be a question that, according to Bly, the reader can empathize with or would like to see answered. He gives this example from Psychology Today: Do You Close the Bathroom Door Even When You’re the Only One Home? Another example used way too much in Internet marketing guru-ville is Who Else Wants to Get Rich Online?

  • The ____Command Headline____boldly tells the prospect what he needs to do, such as Exxon’s old Put a Tiger in Your Tank campaign. Bly indicates that the first word should be a strong verb demanding action, such as Subscribe to Copyblogger Today!

  • Another effective technique is called the _____Reason Why Headline._______Your body text consists of a numbered list of product features or tips, which you then incorporate into the headline, such as Two Hundred Reasons Why Open Source Software Beats Microsoft. It’s not even necessary to include the words “reasons why.” This technique is actually the underlying strategy behind the ubiquitous blogger “list” posts, such as 8 Ways to Build Blog Traffic.
ubiquitous = everywhere

  • Finally, we have the_____Testimonial Headline____, which is highly effective because it presents outside proof that you offer great value. This entails taking what someone else has said about you, your product or service, and using their actual words in your headline. Quotation marks let the reader know that they are reading a testimonial, which will continue in the body copy. An example might be “I Read Copyblogger First Thing Each Morning,” admits Angelina Jolie.

Command Headline

Question Headline

Testimonial Headline

Reason Why Headline.

How to Headline

Direct Headlines

News Headline

Indirect Headline

Wednesday, 6 June 2012

my story

general introduction
I wrote about my fashion story step by step. Maybe, I strongly become interested in fashion from baby, so I will show you my style changing course definitely. 

Since 1993 (baby)
This picture was in 1993 while I was singing in preschool. Actually, I don't remember the day exactly , but I heard from my parents that I like Han-bok of Korea traditional clothes absolutely, and then I only want to wear the blue, of color. After that, I knew that my favorite color was blue when I was young.

In 2006 (18)

Since 2006, I became interested in fashion directly. That year was a period of storm and stress, so I liked to do something other than studying. I just liked shopping with friends, after that I bought many kinds of clothes than someone. I usually wore T-shrit and blue jeans. Especially, I wanted to get its made by unique design because I don't like a normal style. To this day, I've always wanted to stick out among the people by the way my style.

In 2008 (20)

Since I was a Korea soldier, I have been interested in military style. Basically, we are using that clothes when we get a army practice, falling rain or snow, and something like that. It is very useful and convenient for us. When I wear military clothes, the best things are that is good in coloring as the color comes out  the more it wash and become stylish the more it makes vintage.   

In 2010 (22)

In 2010,  I was 22 years old, this picture ran in street fashion magazine from Korea, Rolland. I wore a black T-shirt, a green pants, a green shoes, and on hand made glasses. I also held clutch bag is made by the best designer in the street fashion major. After 2010, I have become interested in street fashion.


I'm wearing hat of homburg style in this picture. In recently, I usually wear it beacause it is useful to cover me, who have a long face. Now, I have been studying here about fashion things and English for the future because I want to be a fashion magazine and M.D.  I think dreams come true.